Kosmorama, Nova Cinema, movie theatre # 9, March 12, 2016.
Health, human adaptability and Science Fiction
Lucy McRae (UK)
Lucy McRae will use samples of work that use storytelling as a medium to merge the health, science, entertainment and biotechnology markets. Rooted in evidence based research, outcomes of her artworks are often products, public engagement projects, film, symposia and workshops.
An example of her storytelling is Lucy’s Swallowable Parfum that reached an audience of over 2 million views in its first two days, demonstrating the power speculative design has on the willingness of a public and media to engage.
“Exploring the surreal and unpredictable is a rich ground and gateway to innovation”.
Lucy attempts to create personal, immersive and vulnerable experiences that engage audiences in ways they have not experienced before; pro-longing a sense of wonder and speculation.
Connecting science with the imagination, she is listed by Fast Company as one of the leading women shaping the future and will speak at this year’s WIRED Health event.
Lucy McRae
Lucy McRae is a science fiction artist, director and world proclaimed body architect probing the frontiers of the body, health and human adaptability.
Trained in classical ballet and interior design Lucy’s artistic study of technology began during her formative years at Philips Design, where she led the technology company’s far–future research lab. A broad portfolio that focused on emotional sensing, she developed stretchable electronics, an electronic tattoo and a range of emotional sensing dresses awarded TIME’s Best Inventions of 2007.
Lucy McRae is a TED Fellow receiving over 1.4 million views with her talk on ‘How technology will transform the body’. She inspires audiences globally through film, public exhibition and keynote speaking having delivered talks at Tribeca Film Festival, London’s Royal College of Physicians, Royal Albert Hall and BBC World Radio.
Connecting science with the imagination, she is listed by Fast Company as one of the leading women shaping the future.